Jason Leven

Experience

1. 2018 – present

   GoNow Productions

   Founder & Digital Director

   Barcelona, Spain

   Digital consultancy and development studio. Senior, hands-on delivery of AI integration, modern web platforms and marketing optimisation for SMEs, scale-ups, agencies and enterprise teams.

   Highlights

   • Leads strategy, product, design direction, engineering and search on every engagement, with trusted specialist partners
   • Migrates businesses from WordPress and legacy stacks to fast Next.js platforms, with SEO and AI-search (AEO) foundations built in
   • Delivers multilingual websites, recruitment-system integrations, internal tools and lead-generation applications
   • Built and runs GoNow Luma, a SaaS platform that makes shopping centres visible in AI search, with a branded AI shopping assistant
   • Built and runs GoNow Play, AI-verified scavenger hunts for shopping centres, events and exhibitions
   • 2018–2020: founded the GoNow geo-targeting mobile app (iOS and Android), helping shops, events and restaurants attract nearby customers with last-minute offers; led a founding team of five until COVID-19 closed the businesses it served

   Selected GoNow projects

   • AAMC AbogadosLegal services
   • MRS ClimatizaciónBuilding services & HVAC
   • Aston EducationEducation recruitment
   • VisualifeImmersive technology & marketing
   • Art LevenArt gallery & auctions
   • MURUNAMedInternational development
   • Vanessa Leyland InteriorsInterior design
   • GoNow LumaRetail technology (SaaS)
   • GoNow PlayGamification (SaaS)

2. Feb 2001 – Dec 2017

   Knight Frank

   Partner, Head of Digital (EMEA, APAC and Americas)

   London, United Kingdom

   The world’s largest privately owned property consultancy: more than 500 offices in 59 countries and 19,000+ people.

   Reporting to

   Board of directors

   In-house team

   15: engineering, UX, testing, content, SEO

   Agencies

   Marketing and SEO agencies, global IT teams

   Reach

   50+ countries · 20 languages

   Traffic

   Millions of unique visitors a month

   Overall responsibility for Knight Frank’s global digital strategy, online presence, development and digital marketing, reporting to the board of directors. Led global digital campaigns in more than 20 languages and 50 countries.

   Leadership and stakeholders

   • Led an in-house team of 15: eight engineers, four UX and interface designers, a tester, a content writer and an SEO specialist
   • Directed marketing agencies (teams of around 10) and SEO agencies (teams of around 5), and worked with IT departments around the world
   • Reported to the board; worked closely with the Heads of Marketing, IT, Residential, Commercial, International and Research, the Global Head of Finance, and global heads with their marketing and IT teams
   • Member of the Group Marketing Boards and internal champion for digital transformation and leadership education
   • Presented at UK and international conferences hosted by Knight Frank and at property-sector events

   Digital transformation

   • Replaced separate country websites and data structures with one bespoke multilingual CMS, built from scratch in-house, serving 50+ markets
   • Won buy-in from every country business through workshops, meetings and executive sponsorship: a political challenge as much as a technical one
   • Standardised property data formats, design and marketing across all country entities
   • Worked with the PrimeLocation and OnTheMarket portal teams to standardise data formats, optimise platforms and define their products
   • Integrated live residential and commercial property data feeds, updated daily, for a website with millions of unique visitors a month

   Selected achievements

   • 2016: strategy and design plan for the global website upgrade, covering residential and commercial search, blog, research and services
   • 2016: SEO strategy grew UK website traffic 34% year on year, more than 100,000 additional users
   • 2016: The Wealth Report responsive website and social campaign for a global publication
   • 2014–2015: responsive upgrade of every global content website and of global property search
   • 2013–2015: global property search converted into 20 languages
   • 2013: bespoke multilingual CMS launched, integrated with global property search, for local markets in 43+ countries
   • 2012: the world’s first multilingual global commercial occupier and investment property search, in 19+ countries
   • 2011: the world’s first integrated global investment property search, in eight languages across 20+ countries
   • 2010: the first truly global iPhone and iPad property app, integrated with My Knight Frank client alerts
   • 2009: the world’s first global property search by a property agency, named the world’s best real estate agency website at the International Residential Property Awards, with CNBC

   Knight Frank platforms, 2010–2017

   

   

   

   Knight Frank case study

3. Mar 2002 – 2009

   theTravelrag

   Co-Founder (CMO, CTO)

   London, United Kingdom

   Independent online travel magazine, run alongside Knight Frank.

   Highlights

   • Designed and developed a bespoke CMS
   • Digital marketing: SEO, PPC, email and AdSense, with analytics
   • Photography editor for the travel photo section

4. Jan 1997 – Nov 2000

   Global Gossip

   Telecommunications Manager

   Sydney, Australia

   Australia’s largest chain of internet cafés.

   Highlights

   • Managed telecommunications systems, software and telco service providers across the chain
   • Point-of-sale software development
   • Website and intranet design and development

Earlier career: Telstra, Australia: Senior Technical Specialist (1989–1997), designing and installing business telecommunications systems.